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Can Shopify Open OBJ Files? How to Import Them

Shopify lets stores add 3D models to product media, which shoppers can spin on the product page and view in AR.

Short answer · Convert first

Not directly. Shopify doesn't import OBJ, so convert the file to GLB first and import the GLB.

Open the OBJ to GLB converter

Getting an OBJ file into Shopify

  1. 1Check the fileKeep the .mtl file and any texture images in the same folder as the .obj, with their original names; the OBJ refers to them by name.
  2. 2Convert OBJ to GLBDrop the file into our OBJ to GLB converter. It runs in your browser, so the model never leaves your computer.
  3. 3Import into ShopifyProducts › open the product › Media › Add media, then upload the .glb.
  4. 4Check scale and orientationShopify works in metres (real-world size matters for AR) and is Y-up. OBJ files are unitless, so the size depends on what the exporter assumed.
  5. 5Check materialsOBJ carries basic materials in a separate .mtl file, and no animation. Look at the model under a neutral light before you build on it.

What comes through

ShapeYes, always.
Colours and materialsYes: PBR materials and embedded textures.
TexturesOBJ doesn't store texture images.
AnimationShopify doesn't play animation.

Things to watch for

  • Convert OBJ to GLB before uploading.
  • Model products at real-world size in metres, so they appear life-sized when shoppers use AR.

Questions

Does Shopify support OBJ files?
Not directly. Shopify doesn't import OBJ, so convert the file to GLB first and import the GLB.
Why is my OBJ model the wrong size in Shopify?
OBJ files are unitless, while Shopify works in metres (real-world size matters for AR). Model products at real-world size in metres, so they appear life-sized when shoppers use AR.
What is the best 3D format for Shopify?
GLB is the most reliable choice for Shopify. If you have a choice when exporting, pick GLB over OBJ.

Menu names follow Shopify's current release. Check the official Shopify documentation if your version differs.

Written with AI assistance by the Renderlyst team in October 2026. Format support reflects each app's current release as we understand it, and we link the official documentation so you can confirm it for your version. Spotted something out of date? Email alishbakhalid766@gmail.com.